Non-Basmati · Creamy Sella

Sugandha Creamy Sella Rice

Sugandha Creamy Sella is a fragrant cream-toned sella for Gulf and African buyers looking for a lower-cost alternative to Basmati creamy sella.

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  • 8.00 mm grain
  • Light cream
  • Cooks in 18–22 minutes

Grading docket

Creamy Sella

Sugandha Creamy Sella Rice

Light cream

Avg grain length
8.00 mm
Cooked length
14–15 mm
Moisture
12.0% max
Broken
2.0% max
Sortex cleaned · grading report per lot

What is Sugandha Creamy Sella Rice?

Sugandha Creamy Sella Rice is Sugandha rice that has been parboiled with a moderate steam cycle, giving a pale cream grain that sits between white sella and golden sella in colour. Sugandha Creamy Sella is a fragrant cream-toned sella for Gulf and African buyers looking for a lower-cost alternative to Basmati creamy sella.

Om Prasadam mills and grades Sugandha Creamy Sella Rice to a typical average raw grain length of 8.00 mm, with 12.0% moisture and 2.0% broken grains at most. It cooks to 14–15 mm in 18–22 minutes and keeps for 24 months in dry storage.

Reference

Sugandha Creamy Sella Rice specification

Typical trade specification — Sugandha Creamy Sella Rice, current crop year
VarietySugandha rice
ProcessingCreamy Sella
ColourLight cream
Avg raw grain length8.00 mm
Avg cooked length14–15 mm (1.8×)
Moisture (max)12.0%
Broken (max)2.0%
AromaMedium
Cooking time18–22 minutes
Rice : water1 : 2.25
Shelf life24 months
ITC(HS) code1006 30 10
Packing1 / 5 / 10 / 25 / 40 / 50 kg

Figures are typical; the lot analysis report shipped with your consignment is binding. Ask for a sample or a firm quote.

Your rating for Sugandha Creamy Sella Rice

How is Sugandha Creamy Sella Rice processed?

Creamy Sella processing gives a firm, separate cook with a warmer colour than white sella, preferred where buyers associate a cream tone with traditional sella. At the mill the sequence is:

  1. Paddy is soaked in hot water until the grain is fully hydrated.
  2. A moderate steam cycle parboils the grain and develops a light cream tone.
  3. The paddy is dried slowly in stages to avoid stress cracks.
  4. It is hulled, lightly polished, graded and sortexed for an even cream colour.
  5. Every lot is tested for moisture, broken percentage, colour and grain length before packing.

Sugandha rice

How does Sugandha Creamy Sella Rice compare with other Sugandha types?

The same Sugandha paddy, processed 4 ways. Processing changes colour, cooking time and shelf life; it does not change the variety.

Typical figures by processing type — Om Prasadam mill, current crop year
TypeColourMoisture (max)Broken (max)Cooking timeRice : waterShelf life
Sugandha Raw RiceNatural creamy white13.0%2.0%12–15 minutes1 : 1.75–212 months
Sugandha Steam RiceOff-white, slightly translucent13.0%2.0%15–18 minutes1 : 218 months
Sugandha White Sella RiceBright white, opaque12.0%2.0%18–22 minutes1 : 2.25–2.524 months
Sugandha Creamy Sella RiceLight cream12.0%2.0%18–22 minutes1 : 2.2524 months

Who buys it

Where Sugandha Creamy Sella Rice sells

Middle East retail, restaurants and wholesale. These are the markets where creamy sella rice moves in the most volume.

Questions buyers ask

Sugandha Creamy Sella Rice: common questions

Sugandha Creamy Sella Rice is parboiled with a moderate steam cycle, giving a pale cream grain that sits between white sella and golden sella in colour; Sugandha Raw Rice is milled straight from dried paddy with no soaking or heat treatment, so the grain keeps its full natural aroma and cooks soft and fluffy. In the pot, Sugandha Creamy Sella Rice gives a firm, separate cook with a warmer colour than white sella, preferred where buyers associate a cream tone with traditional sella. It cooks in 18–22 minutes and keeps for 24 months, against 12–15 minutes and 12 months for Sugandha Raw Rice.

Rinse Sugandha Creamy Sella Rice two or three times, soak it for 30–45 minutes, then cook at about 1 : 2.25 rice to water for 18–22 minutes. The grain cooks to an average length of 14–15 mm, roughly 1.8× its raw length of 8.00 mm.

Sugandha Creamy Sella Rice keeps for 24 months from the packing date in cool, dry storage away from direct sunlight. The steam treatment seals the grain, which is why it keeps longer than raw rice.

Sugandha Creamy Sella Rice is packed in 1 / 5 / 10 / 25 / 40 / 50 kg — retail packs of 1, 5 and 10 kg and bulk bags of 25, 40 and 50 kg in PP, BOPP or jute, plain or printed with your own brand. A 20ft container carries about 26 metric tonnes, and mixed containers are accepted from 5 tonnes per grade.

Sugandha Creamy Sella Rice is exported from India under ITC(HS) code 1006 30 10, within heading 1006 30 for semi-milled or wholly milled rice. The final classification is confirmed on the shipping bill for each consignment.

Creamy Sella rice

1121 Creamy Sella Basmati Rice

1121 Creamy Sella sits between white and golden sella in colour and is widely bought by Saudi and Iraqi wholesalers who want the traditional cream tone without the deeper golden finish.

  • 8.35 mm
  • 1.0% broken

Pusa Creamy Sella Basmati Rice

Pusa Creamy Sella offers the traditional cream colour and firm cook of sella at a value price, and moves well through Gulf wholesale and private-label 5 kg packs.

  • 7.45 mm
  • 1.0% broken

1509 Creamy Sella Basmati Rice

1509 Creamy Sella is used by Gulf wholesalers balancing value and appearance, with a long cream-toned grain that cooks firm and separate.

  • 8.30 mm
  • 1.0% broken

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